Healthcare · US Health Screening Operator

90-day lead generation for a health-screening launch.

A 3-month digital marketing and transformation program with HIPAA-aware tracking — server-side, PHI-scrubbed — built before a dollar of media ran.

AnonymizedVerified outcomesProduction system

90-day lead generation for a health-screening launch.

The challenge

What they were up against.

A US health-screening business needed to rapidly scale patient volume for a new service. Previous marketing was limited to organic social and referrals, with a mid-five-figure budget for 90 days.

What we built

The system we shipped.

HIPAA-aware foundation

Server-side tracking with PHI-scrubbed events, Google Ads launch on screening keywords + local targeting, conversion-optimized landing pages, and Google Business Profile optimization.

Expansion & optimization

Meta advertising under the health special-ad category, email nurture for non-booking leads, EAT-compliant content, review generation, and CRO testing with physician-attribution tracking.

Results

Outcomes, verified from production.

0 → 127

Qualified appointment requests in 90 days

$38

Cost per lead (industry avg $65–95)

74%

Appointment show rate (benchmark 60–65%)

+410%

Google Business Profile impressions

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Results we've delivered. Clients we can't name.

Let's build your next production system.

Every outcome above is real, verified from a live system. Tell us what you're trying to ship and we'll map the fastest path there.

Integrity. Urgency. Ownership.

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40+ US businesses served · 65+ engineers · Zero long-term lock-in